Posted by: Rob Swick in AIM 2010 Speakers on
Apr 4, 2010
Eric Pierni is the senior marketing manager for Kijiji Canada and responsible for overseeing the company's advertising sales. As a member of the original team that launched Kijiji Canada Classifieds in 2005, Pierni played an integral role in developing and driving the website’s original online marketing strategy, including all of Kijiji’s Internet and offline marketing campaigns.
How many countries is Kijiji in?
Kijiji has local country sites for seven countries around the world, including Canada and the US.
When was the last time you used Kijiji?
I used it three weeks ago. I posted an ad to rent out my parking spot.
What kind of businesses is Kijiji best for?
Kijiji is great for all businesses. It's a great resource for large businesses looking to talk to Canadians all the way to small and medium size businesses trying to drive sales.
Posted by: Rob Swick in Untagged on
Mar 24, 2010
Mark joined IT Interactive Services as Director of Operations in July 2002. Prior to joining ITIS, Mark managed the Operational Budget and Accounting Office for the Delegation of the European Union (EU) in Washington DC (1997-2002). In 2004, Mark became Director of Affiliate Relations and Marketing, and in 2006 was appointed VP of Strategic Relations.
Q. Can you give the thumbnail sketch of GenieKnows, the company - who are
you?
A. GenieKnows Inc. (formerly IT Interactive Services Inc.) is the brainchild of Barbara & John Manning, local Halifax based entrepreneurs, and is split into 3 parts: GenieKnows.com, a web site where users can connect with locals, share opinions and discover their city. GenieKnowsMedia.com, an online display advertising & pay-per-click (PPC) search marketing agency, and GK Content: A series of websites offering lifestyle & entertainment content; GKmen.com, GKbusiness.com, GKhealth.com, GKlife.com & GKwomen.com.
Q. What's your core offering and how to does it work?
A.
The GenieKnows.com site offers users the ability to review and follow businesses, follow like minded locals and discover the city around them. We are adding additional functionality that will tie into Twitter and Facebook, allowing users to share information quickly across various social media websites. It also offers local business owners the ability to promote their products services through a premium listing business service.
GenieKnowsMedia.com works with agencies, direct advertisers and other ad-networks to deliver users into the online advertising campaigns of e-marketers via PPC search marketing and ad display buys. GK Content is our newest division, providing fun, entertaining and insightful content across various topics (sports, health, electronics, fashion, sex and relationships and business, to name a few. These sites are linked into our strategy of targeting specific online user demographics via display and search marketing campaigns, alongside great content.
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