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Eric Pierni: Senior Marketing Manager at Kijiji |
Eric Pierni is the senior marketing manager for Kijiji Canada and responsible for overseeing the company's advertising sales. As a member of the original team that launched Kijiji Canada Classifieds in 2005, Pierni played an integral role in developing and driving the website’s original online marketing strategy, including all of Kijiji’s
Internet and offline marketing campaigns. He has also been involved in Kijiji’s community building and product development activities.
Pierni joined the eBay group of companies in 2002 to help solidify eBay
Canada’s position as the leading e-commerce destination in Canada.
Previously, he worked at Mamma.com Inc, an online search technology
company, where he helped drive the company’s business results by
servicing the business development team. Pierni is a graduate from
Concordia University where he earned a B. Comm. in Marketing.
Kijiji, which means “village” in Swahili, is a group of
classifieds-style web sites that offer a convenient, fun, and easy way
for people in the same city to meet, trade, share ideas, and help each
other out in areas such as housing, jobs, goods, services, cars, and
personals. The entire Kijiji family includes the Kijiji, Gumtree,
LoQUo, Intoko, and Marktplaats brands. Kijiji sites are currently
available in over 1500 cities in more than 20 markets around the world;
it is the most visited classified site in Canada with over 6.4 million
unique visitors per month.
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