Internet Marketing and Website Development are new and increasingly important fields of skill and accomplishment. This is why it is of vital importance to draw attention to effective and successful projects in these areas – projects that use the web to its full potential to capture and serve customers, engage new markets, provide efficient, effective communications, and other important goals.
The Atlantic Internet Marketing Awards (AIM Awards) are designed to recognize companies that know how to make the web do these things and much, much more. They are not awarded purely to give recognition but to shine the light on the techniques and skills that make a Internet marketing powerfully effective. In each category one overall winner will be selected with 'Honorable Mention' awarded to any and all projects thought to be of especially high quality or especially revealing of effective technique.
The AIM Awards will be presented on Day 2 of the conference during the "Power Lunch" with members of our expert panel (comprised of visiting speakers) discussing their selections.
Click here for the application process and rules.
Award Categories
Best Corporate Website
This is general category for corporate websites for medium to large companies, with few restrictions.
Best Ecommerce Website
Best eCommerce website contest entries must have an ecommerce component but may include products or services.
Best Small Business Website
The small business category is designed primarily to allow smaller websites to compete amongst themselves rather than against large coproate sites. For this reason the small business website is defined as a website with fewer than 25 pages, for a business with less than 15 full time employees.
Best Website Make-over
With so much to learn and so many possibilities, website make-overs are increasingly common, the craft of improving rather than rebuilding a website. Submissions must include a detailed description of changes, before-and-after screen shots, and client and company testimonials.
Best Integrated (online/offline) Campaign
A key advantage of websites over other marketing vehicles is that a website can play a central role in offline campaigns, receiving contest entries, customers feedback, or providing additional information. When strategically designed, such integrated campaigns are extremely powerful. Your submission must include visuals of both online and offline materials, a short case study and numerical results
Most Innovative Website Feature
Smart use of the many possible features, some becoming standard, some innovative, can elevate a website to a new level and improve its ROI greatly. Your submission should include both a description of the strategy and the results, as well as visuals of the feature.
Most Innovative & Effective Internet Marketing Campaign
Getting targeted visitors to your website is crucial. This award is for campaigns that bring visitors to a website, by driving traffic through ads, search, or other means. A detailed case study of the campaign must be submitted including strategies and outcomes.
Click here for the application process and rules.
